As one of Selfridges’ artisanal brands The East India Company was invited to participate in their ‘Meet the Makers’ event held in both their London and Birmingham stores.
The London event was held in the Selfridges food hall where we offered customers a taste of our lovely Earl Grey Tea and Seville Orange Marmalade Biscuits. As always the Earl Grey Tea was incredibly popular and we almost sold out. In Birmingham, we indulged the audience by adding our delicate Darjeeling tea, exquisite Caramel and Sea Salt Biscuits, the vibrant Cherry, Chocolate Chip and Chilli Biscuits and the flavoursome thin filled English Stilton Biscuits to the tasting selection.
Customers were very impressed with some of our fine tea and biscuit pairings, particularly the way our Staunton Earl Grey tea combined deliciously well with the Caramel and Sea Salt Biscuits.
The tasting events were a great success and we are pleased to have been able to share a selection from our fine foods range with discerning Selfridges’ customers. All of our fine teas and biscuits are available in stores and online. If you’re interested in sampling some of our suggested pairings, take advantage of our limited offer, click here for details.